---
title: Understanding Net Promoter Score (NPS)
description: Learn what Net Promoter Score (NPS) is, how it's calculated & its value for dental practices. See Curve Dental's NPS.
---

[![Curve Dental](https://www.curvedental.com/hubfs/April%202020/CRVlogo_2C_XHz.svg "Curve Dental")](https://www.curvedental.com/)

#1 all-in-one practice management solution

** **

**

This is a search field with an auto-suggest feature attached.

- There are no suggestions because the search field is empty.

[![Schedule Demo](https://no-cache.hubspot.com/cta/default/2620515/0c6196e0-753f-4e0d-8b6e-738e9cede711.png)](https://cta-redirect.hubspot.com/cta/redirect/2620515/0c6196e0-753f-4e0d-8b6e-738e9cede711)

# Net Promoter Score

![](https://www.curvedental.com/hubfs/March%202020/image/banner-round-icon.png)

## Referrals are the lifeblood of your practice. The same is true for Curve Dental.

Patient experience drives your practice’s success. The customer experience drives ours.

Businesses use a tool called Net Promoter Score (NPS) to measure customer satisfaction based on the willingness of customers to recommend a company's products or services to others. Curve’s NPS is significantly higher than any other dental practice management software solution. And it’s not even close.

## **Curve's Score = 76 **

[This blows the doors off our competition.](https://www.curvedental.com/net-promoter-score-v2#NPSChart)

 

## What is a Net Promoter Score? (NPS)

Developed in 2003 by Fred Reicheld, a partner at[Bain & Company](https://www.bain.com/), NPS supplies practical, actionable processes and methodologies for enhancing customer relationships, fostering individual and organization-wide learning, and growing the value of a company’s customer base.

 

## Purpose

[The Net Promoter System℠](https://www.netpromotersystem.com/about/measuring-your-net-promoter-score/) supplies practical, actionable processes and methodologies for enhancing customer relationships, fostering individual and organization-wide learning, and growing the value of a company’s customer base.

 

## How it is Calculated

To calculate NPS, start with the ultimate question, "How likely are you to recommend us to a friend or colleague?" and score the answers on a zero-to-ten scale. Your Net Promoter Score is the percentage of customers who are promoters (those who scored 9 or 10) minus the percentage who are detractors (those who scored 0 to 6).

![CHARTS_2](https://www.curvedental.com/hubfs/NPS%20CHARTS_2.jpg)

 

## How the Scoring Works

The score is calculated on a simple zero-to-ten scale. This scale is familiar and easy for customers to understand. First, it avoids people mixing up the ends of the scale by erroneously selecting "one" on a one-to-ten scale (a zero is never a good score). Second, it provides enough choice, so respondents don’t default to a score of "five out of five" for satisfactory experiences.

![BLURBS_1](https://www.curvedental.com/hubfs/NPS%20BLURBS_1.jpg)

 

 

## Which Companies Use New Promoter Scores?

Thousands of companies in different industries have begun to measure their Net Promoter Scores over the past decade. More importantly, a growing number of companies have adopted the full Net Promoter System. Among the early adopters are corporate trailblazers such as Apple, Enterprise Rent-A-Car, and Vanguard. These companies have developed successful systems based on Net Promoter principles but adapted to their own businesses.

With the 11-point scale, you see actual behavioral differences between those who score nines and tens versus those who score zeroes and sixes.

 

## What is a Good NPS Score?

- Above 0 is good
- Above 20 is favorable
- Above 50 is excellent
- Above 80 is world-class

 

## What the Scores Means

From the absolute NPS position, any score over 0 would be considered ‘good’ as there are more Promoters than Detractors. Though, based on the above, it would be seen as the minimum level of progress. To be above average, a score greater than 50 is needed, so you would need to work on turning Detractors into Passives.

 

## Curve's Score

![NPS Promoter_score_update_2022](https://www.curvedental.com/hs-fs/hubfs/NPS%20Promoter_score_update_2022.jpg?width=750&name=NPS%20Promoter_score_update_2022.jpg)

 

 

## Why Curve Scores So Well

A common theme among our customers is how easy it is to do business with Curve. From data conversion to implementation through training and onboarding, Curve delivers an outstanding experience. The all-in-one practice management software is intuitive and easy to use and practices enjoy peace of mind knowing that their data is safeguarded with state-of-the-art cybersecurity protection.

Customers rave about how open and responsive we are to their feedback. This informs our product roadmap and fuels the introduction of revolutionary features that earn rave reviews and recommendations.

Combined with world-class 24/7/365 support, Curve’s platform offers tremendous value for the investment.

Source: Bain Consulting  [https://www.bain.com/consulting-services/customer-strategy-and-marketing/customer-loyalty/](https://www.bain.com/consulting-services/customer-strategy-and-marketing/customer-loyalty/)

![](https://www.curvedental.com/hubfs/March%202020/image/key-imaging-check-icon.png)

### Operating System Requirements

##### Curve Hero

- Windows 11, Windows 10, Windows 8
- MacOS 12 (Monterey), MacOS 11 (Big Sur), MacOS 10.15 (Catalina)

##### Curve Capture

- Windows 11, Windows 10, Windows 8
- MacOS 12 (Monterey), MacOS 11 (Big Sur), MacOS 10.15 (Catalina)

![](https://www.curvedental.com/hubfs/March%202020/image/key-imaging-check-icon.png)

### Display Requirements

- To ensure color correctness and appropriateness for clinical review, please ensure that monitors used meet the requirements for clinical image review
- It is recommended that monitors are calibrated periodically to ensure appropriate brightness, contrast and color settings, especially for clinical purposes

**Recommended resolution: **

- 19'' monitor or better 
- Run Curve Hero in a maximized browser window at a screen resolution of 1920x1080 or better

**Minimum resolution: **

- Curve Hero will work at 1280x1024in a maximized browser window

![](https://www.curvedental.com/hubfs/March%202020/image/key-imaging-check-icon.png)

### Memory Requirements

- 4GB or higher of RAM (8GB or higher recommended)

© Curve Dental 2023

[www.curvedental.com](https://www.curvedental.com/)

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.curvedental.com/#organization",
  "@type" : "Organization",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "US",
    "addressLocality" : "Alpharetta",
    "addressRegion" : "GA",
    "postalCode" : "30009",
    "streetAddress" : "10745 Westside Way"
  },
  "alternateName" : [ "Curve Dental Software", "Curve" ],
  "areaServed" : [ {
    "@type" : "Country",
    "name" : "United States"
  }, {
    "@type" : "Country",
    "name" : "Canada"
  } ],
  "award" : [ "Best of Class Technology Award, Pride Institute (2011)", "Best of Class Technology Award, Pride Institute (2012)", "Fifty Greatest Game Changers in Dentistry, Dental Products Report" ],
  "contactPoint" : [ {
    "@type" : "ContactPoint",
    "areaServed" : [ "US", "CA" ],
    "availableLanguage" : "English",
    "contactType" : "sales",
    "email" : "info@curvedental.com",
    "telephone" : "+1-888-910-4376"
  }, {
    "@type" : "ContactPoint",
    "areaServed" : [ "US", "CA" ],
    "availableLanguage" : "English",
    "contactType" : "customer support",
    "telephone" : "+1-888-910-4376"
  } ],
  "description" : "Curve Dental is a cloud-based dental practice management software provider serving over 80,000 dental professionals across the United States and Canada. Founded in 2004, Curve delivers an all-in-one platform including scheduling, charting, imaging, billing, patient engagement, and analytics.",
  "foundingDate" : "2004",
  "hasCredential" : [ {
    "@type" : "EducationalOccupationalCredential",
    "credentialCategory" : "certification",
    "name" : "ISO Certification"
  }, {
    "@type" : "EducationalOccupationalCredential",
    "credentialCategory" : "certification",
    "name" : "FDA Certification"
  }, {
    "@type" : "EducationalOccupationalCredential",
    "credentialCategory" : "certification",
    "name" : "HIPAA Compliant"
  } ],
  "image" : {
    "@id" : "https://www.curvedental.com/#logo"
  },
  "knowsAbout" : [ "Cloud-based dental practice management software", "Dental charting software", "Dental imaging software", "Dental scheduling software", "Patient engagement software", "Dental billing and insurance", "Dental practice analytics", "HIPAA-compliant dental software", "DSO and group practice software", "Dental startup software" ],
  "legalName" : "CD Newco, LLC",
  "logo" : {
    "@id" : "https://www.curvedental.com/#logo",
    "@type" : "ImageObject",
    "caption" : "Curve Dental",
    "height" : 386,
    "url" : "https://www.curvedental.com/hubfs/Vector%20Images%20-%20need%20to%20be%20converted%20to%20svg/CurveDental_New%20Logos_square%20full%20color%20on%20transp%20(1)-1.png",
    "width" : 500
  },
  "name" : "Curve Dental",
  "sameAs" : [ "https://www.facebook.com/Curve-Dental-120253764660619", "https://www.youtube.com/curvedental", "https://www.instagram.com/curvedentalsoftware/", "https://www.linkedin.com/company/curve-dental-inc." ],
  "slogan" : "#1 Ranked Cloud-Based Dental Software",
  "url" : "https://www.curvedental.com"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.curvedental.com/#website",
  "@type" : "WebSite",
  "description" : "All-in-one cloud-based dental practice management software.",
  "inLanguage" : "en-US",
  "name" : "Curve Dental",
  "publisher" : {
    "@id" : "https://www.curvedental.com/#organization"
  },
  "url" : "https://www.curvedental.com"
}
```